A quirky California-based eyewear brand, goodr, has made its mark on the Town of Carl by canvassing the town with its avian mascot and CEO, Carl the Flamingo.

On June 16, goodr, a brand known for its budget-friendly active sunglasses and irreverent approach to marketing, announced its first large-scale awareness campaign, which will take an approach "unique to the absurdity that is goodr," said a press release.

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